New employee giveaway
Bloom
This project was a gruop project and done as part of the "Academy of practice", commercial space design course that simulates working in an office. The brief was to rebrand Bloom, a young company engaged in the development of alternative energies for vehicles produced from succulents. The study revealed that the succulents are mainly concentrated in the Latin American region. Latin America is known for its use of bright colors, arched architecture, ethnic prints and handicrafts. Among other things, it boasts its happy atmosphere and long-standing traditions. Based on the values of Latin America, the design was created, ethnic, colorful, young, using the connection of the parts of the circle, formal decomposition for the new shape and manual typography.
